What I Would Do Differently Next Time

Wyatt Dawe

1/28/20261 min read

a man wearing glasses looking out a window
a man wearing glasses looking out a window

The biggest thing I learned from creating my social media posts is that clarity beats creativity when you are introducing something important, like a video. If I could go back, I would simplify my message even more. Instead of trying to say everything at once, I would focus on one promise for the viewer. What they will learn, why it matters, and what to do next. I would also improve my hook. People decide quickly whether to keep watching or keep reading. Next time, I would test a stronger first line that speaks to a specific audience problem, then immediately connect it to the video.

Another change I would make is to be more intentional with the call to action. I used a call to action, but I would make it easier to follow by giving one clear option. Watch the video, share it with someone, or ask a question. When I give people too many options, they often choose none. Overall, I learned that good social media writing is like good headlines and good ledes. It is focused, it is fast to understand, and it respects the audience’s time.